"I didn’t dance! She wanted me to. Since I was co-directing the video, the way I explained it was, it would be kind of obnoxious for me to direct a video and give myself a dance break as well. Like, “Here’s the video! And I gave myself a dance scene!” I don’t know if it necessarily fits my identity, but I think Britney’s identity is really embedded in being a dancer, and that’s something she really wanted to do as well. So there’s a lot of dancing in the video, but I wouldn’t say its necessarily centered around that.
It’s a little bit more complicated than that. You know me, I like having a narrative. So if it was just like, “‘80s!” that would be kind of boring for me. But what Britney made clear to me is that she really wanted to do a video where she got to dress up and play a character. That was really important to her and she liked a lot of the things I’ve done that were inspired by movies and stuff.
I think she’s just like the ultimate ’80s pin-up hot, cool type of girl, so I told Britney to check her out, and she was like, “Yes, I love Geena Davis!” So we based our characters on a lot of stuff like that, like Geena Davis and characters she played in a lot of her movies at that time period. But there’s definitely a narrative. I don’t want to give it away, but it’s quirky and funny."
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