Wall Street wants a piece of Britney.
Glu Mobile’s battered shares popped nearly 6 percent Thursday after its latest celebrity-branded game, “Britney Spears: American Dream,” quickly climbed the app charts — cracking the Top 20 — on the first day of its release.
Glu has struggled since its first huge hit, “Kim Kardashian: Hollywood,” took the No. 2 spot on the App Store charts. That game has reaped more than $100 million in revenue since its release in June 2014.
The San Francisco-based developer’s other pop-driven effort, “Katy Perry Pop” was a flop and never broke the Top 100.
The Spears game comes as the “Piece of Me” singer is on a roll with her Las Vegas residency, a new album and an upcoming performance at the Billboard Music Awards on Sunday. Glu shares closed at $2.48.
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